From SEO point of view, your website has to be very relevant to search engines as well as user friendly at the same time. Here 'relevant' means checking different things which encourages to make the particular website search engine friendly. Keeping in mind certain tips can sure boost your rank .
SEO webmasters play significant role in judging the website and making out whether it is at par or not. First of all it is important to see is your website "cached" regularly or not. The term "cache" refers to the website page which is crawled and viewed by Google. In simple words, when your website is cached by Google, it maintains a snapshot. By regular checking, helps in knowing that your webiste is scrutinized by Goggle.
"Index", again indexing is important, from optimization point of view. Well, getting your website and its pages indexed is very important. The regular indexing of page with good ranked directories, helps in getting the page indexed more frequently. This gives fast results in search engines. Web search engines uses crawling software to update the web content or indexes. The pages crawled by spiders that indexes the pages, assist the users to get relevant search results. Folks, to get all your pages indexed, the requirement is that all your pages should be well linked with main page. You can even submit sitemap to Goggle, to get the website completely crawled. It is advisable to have XML sitemap, as this particular sitemap assist search engine crawlers to apprehend what your website is all about.
Check whether website is penalized or not. It can be easily performed by putting your brand name in search options and searching it. If the brand name comes in search results, then every thing is OK!
The most important aspect is checking of content duplication. Check your website, for any duplicate content. Use duplicate content checking tools to make sure your website has no such issue and everything is compatible, authentic and comprehensive. The web content has to be high quality, free from grammatical errors, punctuation mistakes, keyword stuffing etc.
Now coming to another important aspect which is called as 'Canonical' issue. This means the "www." and "none www" should not direct to same page.
Finally your website should be designed as such to response fast, page loading time should be minimum and all pages are easily navigated by visitors is primary requirement.
These days social media are best platform to showcase your product and service. Maintaining social media account is equally important and your website should have features.
These are few things very important for on-page optimization for best and fast SEO results.
